The best word to describe the rise of Amazon.com is probably 'amazing'.
For a company that started out in a garage, Amazon has done tremendously well - it is now one of the richest companies in the world with a brand value of over US$45 billion (S$56 billion).
According to Reuters, Amazon.com Inc's revenue grew 23 per cent to US$19.74 billion in the first quarter of 2014 despite increased spending in technology and overseas.
With a no-nonsense CEO who leads by fear, the story behind Amazon road to success is unique and inspiring.
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